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Dialing up the Emotional Experience in Your Class or Studio with Emma Barry Nov 05, 2019
In a world where everything is becoming more automated and on-demand, we as fitness professionals and studio owners don’t just have to compete with the studio down the road, but Netflix or on-demand workouts as well! This means our classes and our studios have to become a special place...
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In Being Authentic: Shameless Plug For Women In Fitness Oct 29, 2019

You spend years working a job. Maybe you didn’t care for the “job.” Maybe you loved it, but you loved the world of fitness more and felt a calling to solve a problem to get this world moving more. Maybe you yearned for crafting your own business. Whatever the means may have...

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Welcome to the Newest WIFA Ambassador: Kelly Thorne Oct 15, 2019
Kelly found her passion early on in her career as a Personal Trainer. Over the past 18 years her commitment to helping others achieve their goals evolved from clients to leaders in the Fitness Industry. As the VP of Studio Fitness at Movati Athletic, Kelly is responsible for the strategic growth,...
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WIFA Mentioned in Forbes Article Alongside Struct Club Oct 14, 2019

8 Startups Land Partnerships With Comcast NBC Universal Lift Labs Following The Accelerator Program, Powered By Techstars

"...Struct Club elevates how music-inspired fitness instructors choreograph and deliver classes. The team welcomed its first paying customers, piloted the platform in the...

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5 Tips for the Hustler’s Life Balance Oct 08, 2019

As an entrepreneur the hustle is real. Every day and pretty much all the time. This is great when you are full of ideas and the energy to match. Significantly harder when your brain is working a little more slowly, every ping on your phone is a distraction and you keep having reasons to get up...

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Feature Friday Oct 04, 2019

This week’s Feature Friday is highlighting, WIFA Women, Allison Flatley and Michelle Rae Sobi! Read on to learn more.

Allison Flatley has been committed to the health and fitness industry for 30 years. Throughout most of her career, she was focused on building, operating and growing...

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Pelvic Floor: Do you feel in control? Oct 01, 2019

Did you know that 50% of women have bladder leaks after pregnancy, and that 1 in 3 women in this country suffer from bladder leaks daily. You, or the women you work out with are likely to have suffered bladder leaks at some point in their lives. The bad news is that once you start leaking, it...

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Feature Friday Sep 13, 2019

This week's Feature Friday is highlighting, WIFA Women, Oonagh Duncan and Karli Taylor! Read on to learn more.

Oonagh Duncan is a multi award winning Fitness Expert, author and speaker on feeling amazing - specializing on busy women in their 40s. She was an Associate Fitness Editor for Chatelaine...

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Special Announcement: Fiercely Female Sponsors Announced Sep 10, 2019

WIFA is thrilled to announce the Fiercely Female sponsors. Thank you to Club Automation, Be Ageless Academy, and Wellnessliving for your generous donations. We could not deliver on Fiercely Female without you! 

Fiercely Female features women from all walks of life and places in their...

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Feature Friday Sep 06, 2019

This week's Feature Friday is highlighting, WIFA Women, Francine Davis and Nkechi Nwafor-Robinson! Read on to learn more.

 

Experienced board Director with broad sector experience in sporting industry, FMCG, outsourcing, manufacturing, and events management. Experienced in running private...

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Apply to be a SCW Fitness Presenter! Sep 03, 2019

SCW Fitness Education has launched the career of many a fitness leader in their quest  for great presenters for their Club Industry Business Summit, their Women’s Leadership Summit and MANIA conventions. SCW Fitness Education is planning their 2020 lineup right now! It’s not too...

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Struct Scholars partners with WIFA to Propel the Next Generation of Fitness Leaders Aug 27, 2019

Los Angeles, California - Struct Club, an LA-based fitness tech startup powering fitness professionals  has announced the launch of Struct Scholars, a partnership with the Women in Fitness Association (WIFA)  to invest in the careers of emerging and diverse  women in fitness Struct...

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